Voir tous les emplois dans Casablanca
Industrie
- Achats
- Administratif
- Agriculture et élevage
- Apprentissage et formation
- Architecture
- Arts du spectacle
- Assistance sociale
- Assurance
- Automobile
- Aviation
- Banque et finance
- Bien-être
- Biens de grande consommation (FMCG)
- Commerce et distribution
- Comptabilité
- Conseil en gestion
- Conseil en recrutement
- Construction
- Créatif et digital
- Cryptographie et blockchain
- Dentaire
- Droit et justice
- Électronique
- Énergie
- Enseignement et formation
- Exploitation minière
- Fabrication et production
- Fonction publique
- Garde d’enfants
- Génie civil
- Gestion
- Gestion de projet
- Hôtellerie - Restauration
- Hydrocarbures
- IA et Technologies émergentes
- Immobilier
- Industrie
- Industrie chimique
- Informatique et logiciels
- Internet - Ecommerce
- Jeunes diplômés
- Logistique et entreposage
- Loisirs et sports
- Maintenance et entretien
- Marketing
- Mécanique
- Médecine
- Médias et relations publiques
- Nettoyage et assainissement
- Pharmaceutique
- Recherche et développement
- Ressources humaines
- Santé
- Sécurité de l’information
- Sécurité publique
- Service client et assistance
- Services sociaux
- Soins infirmiers
- Télécommunications
- Thérapie
- Tourisme
- Transport
- Ventes
- Vétérinaire
Associate Manager, Trade Marketing Morocco
Détails de l'emploi
Casablanca, Grand Casablanca, Maroc
BIC
10.07.2025
Vous voulez des mises à jour pour ce travail et d'autres travaux similaires ?
For over 75 years, BIC has been creating ingeniously simple and joyful
products that are a part of every heart and home.
As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways.
Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.
It's a colorful world - make your mark by joining the BIC team today.
**JOB SUMMARY**
The Associate Manager, Trade Marketing MOROCCO plays a key role in the following:
Track the Sales department IMP:
Follows up the yearly promotional and activity calendar for Sales initiatives to improve sales fundamentals In-store Excellence:
Track in-store fundamentals with different partners/customers In-store Promotions:
The Associate Manager, Trade Marketing MOROCCO contributes in designing tailored trade promotions for key customers based on shopper profiling (i.e.: Stationery Loyal program execution, follow-up, and post-analysis) in coordination with the Moroccan Sales team Category Management:
Develop category captainship in the fast-growing MMM channel, in coordination with the Line Manager and MMM Channel Manager.
**MAIN RESPONSIBILITIES / TASKS**
- Recommend and implement consistent Annual Trade Marketing Plans to build and grow BIC Stationery, Lighter & Shaver categories in Morocco, maximizing growth and profit and ensuring achievement of Trade Marketing Objectives.
- Manage the implementation of the trade marketing activities for BIC Stationery, Lighter & Shaver via Initiative Master Plans, which implies: Working closely with the Line manager and channel managers to achieve the budget Acting as a liaison between BIC and local stakeholders (partners, suppliers, sub-distributors, Key Accounts, Wholesalers... etc.) to ensure proper implementation of the plans.
- Directing and making the needed follow-ups with external agencies in the creation and execution of the initiatives Develop and analyze reports and demonstrate an understanding of the market, categories, competitors, and customers in Morocco Identify key issues, trends, and opportunities to increase sales and help in growing the business in volume and value.
- Monitor and recommend the Stationery, Lighter & Shaver trade marketing budgets for Morocco. Evaluate customer research, market conditions, and competitor data and execute plans accordingly. Supports Line manager by: Appraising Morocco Trade Marketing initiatives by communicating on them via Flash reports, Yammer, Newsletters
- Training Sales teams and customers when needed
**Key Performance Indicators / Key Figures**
- Sales Growth vs. BUD Numeric & Weighted Distribution MSL tracking per channel Results and ROI of key Stationery, Lighter & Shaver trade marketing initiatives (design, implementation, performance, and evaluation)
- Meeting deadlines / Respecting timelines of Stationery, Lighter & Shaver Trade Marketing Plans and their executions
- Promotional execution based on POS, right SKUs, right location and uplift MMM
- Share of Shelf/leaflets insertions Respect for the trade marketing budget
- Scheduled market visits across all channels in Morocco
- Continuous interaction with the Line Manager, Marketing, and Sales teams
BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.
As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways.
Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.
It's a colorful world - make your mark by joining the BIC team today.
**JOB SUMMARY**
The Associate Manager, Trade Marketing MOROCCO plays a key role in the following:
Track the Sales department IMP:
Follows up the yearly promotional and activity calendar for Sales initiatives to improve sales fundamentals In-store Excellence:
Track in-store fundamentals with different partners/customers In-store Promotions:
The Associate Manager, Trade Marketing MOROCCO contributes in designing tailored trade promotions for key customers based on shopper profiling (i.e.: Stationery Loyal program execution, follow-up, and post-analysis) in coordination with the Moroccan Sales team Category Management:
Develop category captainship in the fast-growing MMM channel, in coordination with the Line Manager and MMM Channel Manager.
**MAIN RESPONSIBILITIES / TASKS**
- Recommend and implement consistent Annual Trade Marketing Plans to build and grow BIC Stationery, Lighter & Shaver categories in Morocco, maximizing growth and profit and ensuring achievement of Trade Marketing Objectives.
- Manage the implementation of the trade marketing activities for BIC Stationery, Lighter & Shaver via Initiative Master Plans, which implies: Working closely with the Line manager and channel managers to achieve the budget Acting as a liaison between BIC and local stakeholders (partners, suppliers, sub-distributors, Key Accounts, Wholesalers... etc.) to ensure proper implementation of the plans.
- Directing and making the needed follow-ups with external agencies in the creation and execution of the initiatives Develop and analyze reports and demonstrate an understanding of the market, categories, competitors, and customers in Morocco Identify key issues, trends, and opportunities to increase sales and help in growing the business in volume and value.
- Monitor and recommend the Stationery, Lighter & Shaver trade marketing budgets for Morocco. Evaluate customer research, market conditions, and competitor data and execute plans accordingly. Supports Line manager by: Appraising Morocco Trade Marketing initiatives by communicating on them via Flash reports, Yammer, Newsletters
- Training Sales teams and customers when needed
**Key Performance Indicators / Key Figures**
- Sales Growth vs. BUD Numeric & Weighted Distribution MSL tracking per channel Results and ROI of key Stationery, Lighter & Shaver trade marketing initiatives (design, implementation, performance, and evaluation)
- Meeting deadlines / Respecting timelines of Stationery, Lighter & Shaver Trade Marketing Plans and their executions
- Promotional execution based on POS, right SKUs, right location and uplift MMM
- Share of Shelf/leaflets insertions Respect for the trade marketing budget
- Scheduled market visits across all channels in Morocco
- Continuous interaction with the Line Manager, Marketing, and Sales teams
BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.
Show more
Rapport de travail
Associate Manager, Trade Marketing Morocco
BIC
Toutes les offres d'emploi directes sont soumises aux Conditions d'utilisation de WhatJobs. Nous permettons aux utilisateurs de signaler les publications susceptibles de violer ces conditions. Les offres d'emploi peuvent également être signalées par WhatJobs. Cependant, aucun système de modération n’est parfait et signaler une publication ne garantit pas qu’elle sera supprimée.
Signaler à WhatJobs